The Marketing Punk Blog

Keep an Eye on Your Triple A's

I have a feeling that Seth Godin is doing alright financially. As an author of a multitude of best selling books on marketing, and a history starting tech companies, chances are his bank balance is nothing to be scoffed at.

But Seth knows he could have been richer…he could be a billionaire. Instead he ended up with a life lesson and a t-shirt.

Read why agenda, assests, and assumptions may have cost Seth billions here.


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